Juventus / One Touch Away From You

Mission

Launch of the new Digital Ecosystem by Juventus: a renewed website and a new official App to connect the users to all the black and white world, wherever they are.

Solution

A Digital First campaign brings all the Juventus world just one touch away from all its fans. Starting from the hero video, all the snack contents put the user at the center of a completely renewed experience and show them a new way to live football by using a modern and innovative language, typical of social networks.

Partner

Photographer: Daniele Badolato, Callo Albanese / Production Company: Indaco

Banca Ifis / Il Valore di Crescere Insieme

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NEVER GIVE UP #beyondthemask

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