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Campari / We Are Cinema
Campari / We Are Cinema
Mission
Campari returns to the Cannes Film Festival as an official partner and celebrates the passion for cinema with the new “We Are Cinema” international campaign.
Solution
It all stems from the desire to give each of us an active role: we don’t just watch cinema, we participate in its creation. We are the protagonists of our own lives. The voice of a screenwriter accompanies a multitude of very short scenes with a typically cinematic tone, elevating everyday scenes to moments of inspiration, celebrating the stories of unique characters, and transforming real life into unforgettable moments.
Partner
Director: Alberto Colombo / Dop: Alessandro Bolzoni / Production Company: Karen Film / Executive Producer: Tommaso Pellicci / Producer: Margherita Bardari / Assistant Producer: Rebecca Ferri / Photographer: Omar Macchiavelli / Producer Photo: Nicolo Dragoni / Art Director: Andrea Rosso / Stylist: Ingrid Pastore / Editor: Marco Battiloro: Matteo Motzo / Music: Francesco Fantini / Mix Audio: Smider / Color Grading: Emiliano Serantoni