Revamping the brand imagery of FIGC through the graphic restyling
of the institutional logo and the main communication assets.
The aesthetics of the very first football ball inspired a new logo revisited with a contemporary approach to create a connection with the origin of the brand and shed a light on its future.
It’s circular shape represents the union and strength of the entire movement. In the circle,
we see the FIGC acronym as a protagonist surrounded by the classic Azzurro and the Italian tricolor.